Art Director
Adam lives and breathes branding strategy and design. An Art Director with a diverse skillset covering strategy, print, user-experience (UX) design, user-interface (UI) design and digital design, Adam developed his knowledge and design touch in a variety of industries including real estate, government, mining, not-for-profit, technology, and information technology.
Today, Adam applies his design thinking, with a particular focus on corporate branding strategy and design, through a range of services including web design, user interface, and user-experience design; logo design, infographic design, animation, and corporate video; and document design, style-guide design, and annual-report design.
Born and bred in Perth, Adam started working with Purple on a contract basis in 2013, becoming a full-time team member within two years. Adam is married with two kids, enjoys being beaten in online gaming, writing, and occasionally he can be heard preaching at his local church.
Design & Branding
Can Essendon divorce its bomber?
One of the AFL's largest and most successful clubs is...
Digital
Branding for the rest of us: B2C vs B2B
Almost all the branding talks, books and experts cover business-to-consumer...
Rebranding pitfalls and how to avoid them
Branding and rebranding is often thought of as a sale-driving...
Beyond PowerPoint: what are your presentation options?
There is more to an impressive presentation than PowerPoint transitions,...
Branding analysis: WA State Election
With Zac Kirkup conceding that the WA Liberals are facing...
New Year’s Resolutions: Revisiting Brand Strategy
Every New Year, many of us make resolutions. We stretch...
Branding: Can we put a Santa hat on our logo?
We’ve all seen brands dressing up and letting their hair...
On or off-brand? The West Coast Eagles’ new club song
Football clubs walk the line between staying connected to their...
Parents: the forgotten user group
Whether it's parental control apps being removed by Apple or...
ASIC’s new look: how much should a rebrand cost?
On rare occasions, my profession gets dragged into the media...