Design & Branding 7 Feb 2017 Why your brand is intellectual property Branding is the public face of your business, writes Cameron Jones, and it needs to be protected. Your branding is Read more
Crisis & Issues 19 Sep 2023 Cybersecurity crackdown: ASIC coming for poorly prepared companies Is your business adequately prepared to respond to a potential cyber attack? Read more
Design & Branding 2 Apr 2018 Let’s talk about branding, not blanding Let’s talk about branding, not blanding Photo by Daryan Shamkhali on Unsplash Purple Art Director Cameron Jones discusses how to stand out the competitive world of branding. Rebranding can be tricky. And expensive. Making your business stand out while keeping it aligned with your overall strategy can be tough. Getting the perfect balance between... Read more
Communications 16 Sep 2022 Purple named Employer of Choice for 3rd consecutive year Purple is delighted to have once again been recognised as a winner for Employer of Choice in this year’s Australian Read more
Design & Branding 9 Aug 2016 Five ways to get the most out of your designer Understanding how to work with designers is a valuable skill when creating communications collateral – Cameron Jones discusses how to Read more
Digital 14 Apr 2023 Government bans threaten to call time on TikTok The world's most popular app, TikTok, faces an uncertain future as more countries ban its use on government devices. Read more