Visualising information for all audiences
Infographics are powerful at simplifying complex data into understandable and even interactive visuals. The data often tells a story that requires an infographic to narrate. They help take your audience along for the journey.
As a leading infographics design agency, we deliver clear, visually appealing and stylish graphics for your documents. The term ‘infographics’ is often used as a catch-all for any illustration or image. We define an infographic as a particular type of image which displays provided data, statistics, short sentences or punchy statements in a highly visual format, making it easy for the reader to digest, and encouraging their recall of important data or key messages.
However, there are a number of techniques and levels of complexity to infographics depending on the information they need to convey. Our team of designers work closely with clients and account managers to identify the best visual solution to a particular piece of communications.
Our role as an infographics design company is to work with you to develop visual content which is accessible and fits cohesively with the rest of your brand and supporting documentation.
We have experience developing infographics for annual reports, exhibition booths, fact sheets and websites. We have designed infographics for technical reports, complex geological maps, and sometimes simple statistics. Whatever data or information you need to present we can discuss options for an infographic solution.
Our team will discuss styles, icon requirements, layouts and use cases to ensure we develop an infographic which effectively communicates the data you need.
We have experience developing infographics for a range of audiences, including shareholders, potential investors, community members and regulators.
Purple is a full-service communications and marketing agency, and we’re great problem solvers. Find out how we can help your voice be heard.
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Hayley Emmett
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