Director
Caroline is a corporate communications advisor with 18 years’ experience across education, land development, resources and business services. She has been responsible for the development and implementation of diverse stakeholder engagement strategies across a range of complex projects for clients such as BHP, DevelopmentWA (previously LandCorp and MRA), Curtin University, Shell, BGC, South32, Apache Energy and Sinosteel.
She also specialises in internal and change communication, providing strategic advice and practical assistance as companies navigate significant business and process changes.
Caroline has been with Purple for the past 13 years, and during this time, has been involved in a number of award-winning campaigns. Prior to joining Purple, she managed media and events for Curtin University and community relations for Hale School.
Resources, Energy & Utilities
Buoyant mood at energy conference
Here are some of the key take-outs from AOG energy...
Digital
Metamorphosis – the changing face of Australian communications
There is more on the table than money.
News
ESG actions a wake-up call on greenwashing
The Australian-first court actions on greenwashing make it clear that...
Purple news
Cannings Purple becomes Purple as part of a new brand identity
The change simplifies our brand, while still embracing our origins...
Privacy: a very public matter
Proposed changes to the Privacy Act are coming and the...
Mandatory Reporting: It’s coming, and you need to start planning now
The Federal Government's new mandatory reporting requirements apply to businesses...
Are you a ChatGPT business or Copilot company? (It’s a trick question)
The short answer is why not both?
Navigating the Uncanny Valley: AI Video’s Evolution and Impact in 2024
Now chat based AI is a new everyday norm for...
Why AI is a change management challenge, not a technology one
AI technology may be more human than we originally thought.
Paris 2024: Let the AI Games begin
We are six months away from the opening of the...