Media Relations 12 Apr 2021 Why media intelligence is important, and how to make it work for you For business, Media Intelligence can be an invaluable tool, especially when used the right way. Unlike the common perception, Media Intelligence is more than just a regurgitation of every time you or your brand is mentioned. In fact, there are five very important ways following your news can improve your business and client outcomes. Read more
Digital 27 Apr 2018 Nine social media platforms you may not have heard of Facebook’s woes have been well covered in recent months, not least here on The 268. The #deletefacebook movement might not Read more
Media Relations 4 Oct 2023 Every robot can tell a story. But a good one? As the WA Media Awards approach on Saturday night, Peter Klinger takes a moment to contemplate the essential qualities that define a proficient journalist. Read more
Media Relations 25 Jun 2020 Why media is changing for good and also chasing ‘good news’ stories A panel of experts from three major Australian media companies says the art of journalism has likely changed permanently as a result of the coronavirus. Read more
Engagement 2 Aug 2018 No one is going to tell your story for you The mining sector needs to tell its story better. In the face of declining corporate trust, a potential skills shortage, Read more
Media Relations 24 Apr 2020 COVID-19: Facing the media in a virtual world COVID-19 has changed the world forever. And the impact on news gathering and people who must face the media has been profound. Read more