Design & Branding 14 Jan 2019 The difference between PR and advertising (and why they are sometimes the same) What’s the difference between public relations and advertising? I get asked this a lot, even by people in each respective Read more
Design & Branding 30 May 2024 How to know when it is time to rebrand Although every organisation is distinct and the motivations for rebranding can vary widely, there are several common factors that might lead a company to contemplate a rebrand. Read more
Digital 11 Aug 2022 VR is the future of meetings but won’t solve all the problems I was running late. By the time the presentation was underway, the foyer was deserted so I was left to Read more
Design & Branding 9 Nov 2016 How to use visual tools for better PR Visual tools matter more than ever in public relations. Purple’s Art Director Cameron Jones explains why. The days of firing off random Read more
Design & Branding 13 Jun 2016 A short history of political party branding – ALP Over the coming weeks, we will be investigating how political branding has changed over the last five decades for the Read more
Design & Branding 20 Oct 2021 Should design agencies be more transparent about their work? Are some design agencies living solely on the reputation of their past work, or are they who they say they Read more