Crisis & Issues 7 Nov 2019 Why deep fakes should trigger deep thinking We’re at an interesting point in our history when it comes to identity manipulation. And the consequences could be alarming. Read more
Digital 17 Dec 2021 How a fake death gave a real brand a heart attack And just like that, the fake world causes a brand crisis in the real world and maybe another small step Read more
News 7 Dec 2018 Is technology changing our brains? With digital technology so widely accessible, we are constantly using it. But that constant use leaves a feeling of unease Read more
News 1 Jun 2016 Purple a finalist in global PR awards Last night (31 May 2016), Purple’s work on the #heartofgold campaign was recognised at the COMM PRIX 2016 Awards in Read more
Digital 17 Jun 2021 Has Apple killed email? There were a series of privacy upgrades and changes to Apple operating systems announced at last week’s Apple Worldwide Developers Conference, changing the way millions of Read more
Communications 16 Jun 2020 Aged care sector learnings have to extend beyond the pandemic A panel of experts assembled by Purple says the aged care sector has navigated COVID-19 as well as could be expected - but there is still significant work to do on the way out of the pandemic. Read more