Design & Branding 15 Jul 2020 The 268 Podcast: does the West Coast Eagles’ new song hit the mark? July 19 marks not only the sole Western Derby of the 2020 AFL season – but also the first opportunity for the West Coast Eagles’ revamped club song to be played in front of a large group of Perth-based fans. Read more
Design & Branding 28 Nov 2020 Branding: Can we put a Santa hat on our logo? We’ve all seen brands dressing up and letting their hair down during the Christmas period. Sometimes it’s a hat, other times a wreath or bells. Should your brand follow these footsteps? Read more
Design & Branding 14 Apr 2021 Purple Conversations: Cameron Wong Cameron Wong is a key part of Purple’s digital team, helping clients choose the right tools and interpret data to hone their digital strategies. A self-confessed marketing nerd, Cameron has a background working for non-profits and sporting organisations in Western Australia and a leading global technology conference producer in London. Read more
Design & Branding 18 Aug 2021 What makes a good designer in 2021? It’s not enough to be a graphic designer who only knows print or digital design anymore. In fact, you could Read more
Purple news 15 Apr 2024 Cannings Purple becomes Purple as part of a new brand identity The change simplifies our brand, while still embracing our origins and capturing the strength and diversity of our agency. Read more
Design & Branding 20 Oct 2021 Should design agencies be more transparent about their work? Are some design agencies living solely on the reputation of their past work, or are they who they say they Read more