Design & Branding 10 Dec 2018 Six ingredients to a healthy brand Here are some simple and easy tips for optimising your existing brand or developing a new one. Don’t try to Read more
Digital 7 Feb 2017 #SocialStars Halfway point – how are the parties performing? We are more than half way through the WA Election campaign, and Purple has been watching the performance of the Read more
Digital 19 Aug 2019 Millennials are more interested in news than you think If you think about millennials as a generation uninterested in the world around them, it's time you thought again. Read more
Crisis & Issues 19 Jun 2020 Cyber attacks: the things you can be doing to protect your business Prime Minister Scott Morrison is right to say that a sophisticated, state-sponsored cyber attack on Australian government agencies and businesses is “not a surprise” and part of “the world that we live in.” Read more
Digital 30 Mar 2019 You don’t know what you don’t know…but what if you did? In one of the most wonderful and bizarre sporting moments of 2018, Australian golfer Marc Leishman was asked by an Read more
Content & Video 23 Aug 2022 Why is content getting so chatty? Water cooler chats have long been a staple of the office environment, a work break to share on any subject Read more