Design & Branding 14 Jan 2019 The difference between PR and advertising (and why they are sometimes the same) What’s the difference between public relations and advertising? I get asked this a lot, even by people in each respective Read more
Digital 20 Dec 2018 When technology says ‘no’ to your ‘dirty’ name Warning: the following story contains lots of rude words — sort of. It’s not that they are really rude, but Read more
Digital 7 Sep 2023 Australian Information Commissioner’s biannual data breach report reveals new trend for 2023 Notifiable data breaches saw a downwards trend in the first six months of 2023, but one of those breaches affected more than 10 million Australians. Read more
Design & Branding 17 Dec 2020 Purple Conversations: Glenn Langridge In between helping clients achieve their digital goals, Purple’s Head of Digital, Glenn Langridge takes a break to tell us Read more
Crisis & Issues 6 Oct 2021 Brand activism: The positives and pitfalls of taking a stance Meaningful brand activism is no longer a nice-to-have, it is a must-have. The Year That Shall Not Be Named set Read more
Digital 25 May 2020 Now is the time to start telling your good news story It’s difficult to imagine another event that might present such a challenge for our health and economic systems as COVID-19 has. But there is an opportunity to tell another story - your story. Read more