Design & Branding 14 Jan 2019 The difference between PR and advertising (and why they are sometimes the same) What’s the difference between public relations and advertising? I get asked this a lot, even by people in each respective Read more
Digital 1 Mar 2018 ‘Right to be forgotten’ claimant wants to rewrite history, says Google | Technology | The Guardian As Australia comes to grips with our own new data privacy laws, affecting the information held by companies on any citizen, client or customer, Europe is looking at whether it is time to challenge the idea that the internet never forgets. Read this article. Read more
Digital 24 Apr 2019 Why you need diversity and innovation … even on the Red Planet Be diverse and innovate to make your mission successful, even if it’s millions of kilometres away across the Solar System. Read more
Digital 24 Sep 2017 Sharing the love on social media Using social media to promote your brand is a no-brainer these days, our CRM Officer Lauren Pow discusses the problem Read more
Media Relations 2 Nov 2021 Meeting the press – how to get the most from the media There are few more stressful experiences than standing before a packed media scrum. Karen Brown Purple’s National Director explains why Read more
Digital 3 Nov 2022 I’m a Twitter quitter— why I have to break up with my favourite social network It’s over. I mean, it’s probably over. I mean … it’s over but I’m not quite over it yet. My Read more