Investors 5 Apr 2022 Investor Insight 20 basket outperforms during turbulent first quarter Purple’s investor relations publication Investor Insight reflects on a turbulent first quarter, and takes stock of the performance of the ‘Investor Insight Read more
Digital 8 Feb 2024 Are you a ChatGPT business or Copilot company? (It’s a trick question) The short answer is why not both? Read more
Digital 15 Dec 2021 Branding for the rest of us: B2C vs B2B Almost all the branding talks, books and experts cover business-to-consumer (B2C) branding. It’s sometimes difficult to look at the preferred Read more
Digital 10 Sep 2021 Key takeaways from the latest Notifiable Data Breach Scheme stats The Office of the Australian Information Commissioner (OAIC) recently released its Notifiable Data Breaches Report for the period from January to June Read more
Design & Branding 15 Feb 2021 The Conductor: Project managing the design studio Have you ever watched a classical music concert and wondered why the orchestra needs a conductor? Surely the musicians can Read more
Digital 25 Jan 2022 Uh oh, hot mic — six times ‘experts’ slipped up on camera With smartphone technology now a ubiquitous part of modern life, it can be easy to forget that everyone is carrying a camera Read more