Design & Branding 14 Dec 2018 Is your brand accidentally trendy? Here’s our story It’s been a good year to be purple. Heck, it was even officially named the colour of the year. Sure Read more
Design & Branding 29 Oct 2016 User experience: Utopia or millstone? User experience is not just a design consideration – it can be the measure of your success, writes Purple Senior Read more
Design & Branding 7 Feb 2017 Why your brand is intellectual property Branding is the public face of your business, writes Cameron Jones, and it needs to be protected. Your branding is Read more
Design & Branding 9 May 2018 Can better branding foil fake wines? The damage to wine labels of knock-off brand lookalikes is significant – both for sales and reputation. But the trade Read more
Design & Branding 26 Jul 2023 Elon’s risky brand move brings Twitter back to headlines around the world Twitter has made headlines again with its recent rebrand, simply "X", in favor of Elon's love for the letter. Read more
Design & Branding 12 Dec 2017 Why you should start using better pictures for business It’s time to sharpen up your images, writes Danika Ferguson. A picture is worth a thousand words. Why? Firstly, because Read more