Purple news 15 Apr 2024 Cannings Purple becomes Purple as part of a new brand identity The change simplifies our brand, while still embracing our origins and capturing the strength and diversity of our agency. Read more
Communications 14 Mar 2019 ‘Old’ news, cyber attacks and shifting cultural plates – seven trends to watch We live in an ever-changing communications landscape, where the next big trend can go from nowhere-to-be-seen to near ubiquitous in Read more
Communications 31 Jan 2018 Five signs your business needs a better corporate narrative Is the story of your business a fairytale, an encyclopaedia or a cautionary tale? Ruth Callaghan looks at the signs Read more
Communications 26 Oct 2023 Why storytelling is key to putting a rocket under our space sector In the boundless cosmos of innovation, storytelling propels the space sector forward by translating complex endeavors into relatable narratives, captivating imaginations, securing support, and fueling the trajectory of progress. Read more
Communications 25 May 2020 Utopia mothballed: what we can learn from Quayside Toronto It was the most ambitious of projects: a technology-fuelled design for urban living that would generate tens of billions of dollars and change the way cities were built. So what should we make of Quayside Toronto's failure to get off the ground? Read more
Politics 6 Jan 2022 A year in the making Purple had a big year in 2021; helping hundreds of clients achieve their strategic goals, welcoming many new members to Read more