Our digital and news content production team is growing

Purple 13 Nov 2018
2 mins

We’re delighted to be able to offer even more tailored content creation for our clients, with the addition of three new appointments to our Design and Digital Team.


Experienced journalist Simon White arrives as our Content Editor, digital strategy and campaign specialist Glenn Langridge joins in the role of Digital Marketing Manager and Morgan Ballantyne is our new media intelligence and data management expert.


The new team members will work closely together to create and distribute content for clients that will engage across a variety of platforms, including social media.


Simon was most recently editor of thewest.com.au and prior to that Fairfax’s online news site WAtoday, while Glenn brings previous national agency experience.


They will be key contributors as we seek to start and shape conversations that matter – including telling stories that matter.


“I’m really excited about the way our digital team continues to grow and adapt to new developments,” Purple Director, Design and Digital Jamie Wilkinson said.


“We know that telling stories and creating and sharing compelling content is at the heart of everything we do for our clients, and it’s also an important part of the way Purple operates.


Simon has a strong feel for content that resonates, through his experience as an online editor. He will work to increase and enhance the variety of engaging content options we offer to clients, as well as expanding the thought leadership content on our news hub, the268.com.au.


“We are constantly searching for new and innovative ways to present and distribute content. Glenn, with his specialist skills around integrated digital strategies – including SEO, website structure and social media campaigns – will work to give clients and their content maximum reach and visibility.


Morgan is also a key addition as an Associate Consultant, who will use media monitoring and data intelligence to deliver insights we can act upon to enhance our offerings to clients.”


The additions to our Design and Digital team continue sustained growth for Purple – including the appointment of health communications expert Jean Perkins in September and the opening in October of a Brisbane office, led by experienced adviser Peta Baldwin.