Gain expert insights and strategies on digital communications, social media, and technology, with practical tips for reaching your target audience and achieving business goals.

Our expert writers provide actionable advice on everything from developing a social media content strategy to using the latest tools and platforms to reach your target audience.



Purple Conversations: Cameron Wong

Cameron Wong is a key part of Purple’s digital team, helping clients choose the right tools and interpret data to hone their digital strategies. A self-confessed marketing nerd, Cameron has a background working for non-profits and sporting organisations in Western Australia and a leading global technology conference producer in London.
  • 25 Mar 2021

The case to automate

For many people automation is no more than a buzz word, and really, how many more of those can we handle? However, the benefits are irrefutable. Senior Digital Consultant, Cameron Wong, explains how marketing automation could benefit your business.