We have the data. Now what?

Everyone talks about getting better data on your business — but accessing it, owning it and analysing it is only useful if the insights inform real actions.

Purple’s Director of Digital and Design, Jamie Wilkinson, was asked by media intelligence leaders Meltwater to deliver an Asia-Pacific webinar on how data can transform business decisions, strategies and tactics.

In this session, Jamie discusses how data intelligence helps ensure better advice and outcomes, more efficiency and productivity for staff, and in some cases, can transform the strategic direction of entire companies.

Read more from Jamie here.