Design & Branding 14 Apr 2021 Purple Conversations: Cameron Wong Cameron Wong is a key part of Purple’s digital team, helping clients choose the right tools and interpret data to hone their digital strategies. A self-confessed marketing nerd, Cameron has a background working for non-profits and sporting organisations in Western Australia and a leading global technology conference producer in London. Read more
Digital 7 Mar 2019 Social media and the age of the individual Remember how the internet was going to be a world of highly targeted advertising and messaging, picking up on past Read more
News 29 Jul 2019 ‘Pop-up’ car parks and the future of property on show in Perth Car parks that are assembled in only days? It doesn't seem so far-fetched when you think of the disruptive age in which we live. Read more
Engagement 29 Mar 2019 Major works make way for another big building block in WA An interesting thought struck me when I attended the 10th annual WA Major Projects Conference in Perth last week. In Read more
Content & Video 13 Feb 2018 Don’t underestimate the impact of live events Want to make a splash with clients and stakeholders? There’s a lot of value in a live event – despite Read more
Design & Branding 14 Jan 2019 The difference between PR and advertising (and why they are sometimes the same) What’s the difference between public relations and advertising? I get asked this a lot, even by people in each respective Read more